3rd German-Polish seminar will be organized by the Department of Consumption Research between 20th and 27th of October 2009 in Katowice.
Main topic of the seminar:
- Exchanging ideas and scientific-teaching experience related to complex corporate marketing and management on an international scale with a special focus on the Polish and German markets
- Supporting scientific-teaching contacts between academics and students of University of Economics in Katowice and Technische Fachochschule Wildau
- Gaining practical experience through contacts with representatives of companies active on the EU market and working on case studies
- Defining areas of common scientific research within EU projects
